The number of undergraduate physics majors has been on the rise for more than a decade. With this growth, we have seen significant changes in student body composition along with changes in student motivations and goals. I will discuss some of the steps we have taken at the University of Illinois to adapt to changing student and employer demand. We have been able to make our courses and degree programs relevant to a larger student population while maintaining many of the traditional aspects and benefits of an undergraduate education in physics. I encourage undergraduate and graduate students to attend the talk and provide their own prospective on these issues.